Are you willing to risk it for the reward?

In the 1970’s the term “loss aversion” was founded. It comes from the study of human psychology that shows that if given the choice, people will not risk losing something, in order to gain something.

Loss aversion or aversion to RISK is most often talked about in regards to finances and investing. But there are many examples of Risk Aversion in everyday life.

Some people stay in relationships that are destructive, rather than walk away (why risk losing a terrible relationship in order to potentially find the love of your life?)

Or people remain in a job that keeps them small, rather than daring to take the leap into growth.

What ends up happening is people are living from FEAR and LACK instead of FREEDOM and ABUNDANCE.

So we ask.. What about you? Where do you sit on the risk meter? Are you running around like a typical hare with the big vision, risking it all without weighing up the risks?

Or are you a typical squirrel, head down and bottom up, focused on all of the details and in no way willing to risk any of your acorns for something more exciting?

We ask you to consider if there are any areas of your life in which you’re having a hard time cutting your losses?

Is there a job, a relationship, or a project that you keep investing time and effort into, despite the fact that your investment is no longer paying you dividends? In fact this situation could be costing you greatly because of your fear of risk.

Or alternatively are you saving for a rainy day that may never come? There is a fine line between careless risk taking and playing it so safe that you actually do not gain anything at all.

Did you know that 95% of people are more concerned about loss than they are about profit?

There are equal and opposite considerations for those who take careless risks and those who play it too safe – the beauty is in finding the balance, the sweet spot on the RISK V REWARD scale.

When you decide to avoid risk you are ultimately limiting your learning, earning, growth and so much more!

When you dare to make calculated risks and step out of your comfort zone, that is when the magic truly happens.

If you are willing to take the risk – register for our incredible webinar where we are going to dive right into what it means to take risks and how you can maximise your rewards and live a truly outstanding life – CLICK HERE TO REGISTER NOW….

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